LAKE NORMAN, NC – Joe Vagnone has announced the successful sale of a locally owned, nationally recognized, professional marketing business specializing in real estate hosting, SEO, and web design located in Lake Norman, NC. ENLIGN marketed the opportunity directly to industry sources of Strategic buyers. The business was listed for 75 days.
“There is a window of opportunity for larger companies to find value in small businesses as the small business owners actively seek new or more challenging opportunities for themselves. This makes 4 companies I have sold this year where a larger player in the same industry purchased a smaller competitor. The opportunity for both sides of a transaction like this makes a lot of sense. Acquiring new clients is getting very expensive. So if you can take out a competitor and pick up 500 clients at the same time it’s hard not to see the value in that.”
“Because this sale was to a large, international web design and hosting firm, the sale of this business required persistence, years of experience, and understanding of buyer interests and defining buyer’s opportunity value. I tell potential clients all the time, ‘I know I’m bothering you right now to make a decision, but […]